From farm to face: How a Kiwi family turned colostrum into skincare gold

On a family farm that has been in the same hands for 173 years, a new kind of gold is being harvested. Not the mineral kind, but something far more personal: colostrum, the nutrient rich first milk produced by mammals after birth. For Emma and Will, co founders of Elm Lab, this 'liquid gold' is the heart of a skincare range born from a mother's desperation and a farmer's ingenuity.

What inspired a dairy farmer and his wife to create a skincare line?

The story begins with their middle child, Charlie, who was born with severe eczema. 'A specialist nurse said there was nothing they could do because of his age, but said the best thing I could do was to use breast milk or colostrum,' Emma recalls.